This product was delivered to 5000 members to test and review as part of the Black Box Woman’s World NZ 2019 product trial
$10.00 per review
A flip top lid rather than a screw lid would be better
A flip top lid would be good
A flip-top hinged lid would be better - easier in the shower.
A good product
A good toothpaste
a great family toothpaste
A great product and will definately purchase more. Keep them coming BB.
A great toothpaste
A hit with the whole family, will be buying this in the future!
A memory I have of Oral-B is baking soda flavour (don't even know if this is true!) so it was good to experience this isn't a reality (can't recall if it ever was or if it was just my perception)
A nice change from Colgate
A nice toothpaste & great flavour
A separate screw top cap? Is this the 90’s? I can’t remember the last time I purchased toothpaste that the sealer lid wasn’t attached to the cap so that opening, squeezing and closing could be done with one hand. The toothpaste itself was fine, but convenience is key :)
Absolutely loved this toothpaste, has converted me from Colgate. I find the screw top a little annoying but absolutely love, love, love the product!!
After taste - Horrid
After trying the product, I have gone and bought it. I like the strong mint flavour and that it's not too foamy in the mouth.
Again, still using, so far impressed
All my family liked this toothpaste
all the family likes this toothpaste
Also use Grin. I found the toothpaste too foamy.
Always buy Oral B!
Always good to have options.
Amazing product, made me change from my regular toothpaste, which I have been using for years
Appeared to have the benefits it claims, had a good taste
As a dental practice manager I know for a fact that colgate is number 1
As a regular Colgate Total user, I didn't think there was another toothpaste that could be as good - now i've found a great alternative from a trusted brand (we already use Oral-B brushes). Perfect timing as I'd just ditched Total because it contains triclosan, and wasn't sure what other paste would be as effective. Great to have found out about this product!
As I have three caps I probably wouldn't buy whitening toothpaste as amy teetch would be different colours!
At first I thought the lid was a disadvantage as you need to unscrew, but nice that you could stand the product up.
Awesome. Will buy this
Best thing is the cap- partner never closes flip top caps properly but no mess with this one
best toothpaste we have used
better than I thought it would be
Both my boys use Colgate total as advised by dentist as both have braces and best for one especially with very weak enamel, he is yet to open the sample of Oral B.
Brand loyal
brilliant product!
Bring back the old bubblegum flavour of the upright tube....toothpaste is about flavour more emphasis on that....also you need to give away samples so people like me actually try other products
Buy whichever toothpaste tastes good and is on special
Can't get past using Colgate toothpaste, I guess old habits die hard!
Can't use whitening toothpaste but will try the non whitening varieties
Clean fresh shining teeth
Clean teeth feeling with slightly whiter teeth
Cleaned my teeth but my mouth didn't stay feeling "clean" as long as Colgate does.
Compare price first
Concerned about using a whitening product on enamel
Creates an unusual texture in mouth after use
Daughter absolutely loves the mild flavour and is really keen to see effects of whitening.
Def switching the kids to this one
Definitely made my teeth whiter over a couple of weeks
Dentist recommend this product
Dentist said only use Colgate total
Dentist told me not to use whitening tooth paste more than once a week.
Depends what's on special
Despite liking the technology of this product, my family and I did not like the taste. We felt it wasn't minty enough for us.
Did like the taste, and felt it gave a good clean
Did not like taste
Did not like the flavour
Did not like the screw cap. A flip-top cap is much more user friendly.
Did not like the taste of this paste
Did not make my mouth feel fresh
Did not notice any change in the colour of my teeth
Did not notice any difference with the whitening, but the taste was quite nice
Didn’t like the cap - easy to get lost. Plus would like a stronger mint flavour. Good otherwise.
Didn’t like the taste
Didn’t like the taste it left in your mouth
Didn’t think it had enough flavour and teeth and breath didn’t feel as clean as with my normal toothpaste.
Didn't feel it cleaned as well. prefer a tube that has a cap versus top that fully unscrews off the tube?
Didnt feel like minty enough to freshen breath, liked total better
Didnt leave your mouth feeling fresh
Didnt like the flavour
Didn't like the screw cap, would be better with flip top
Didn't like the screw on cap, flip caps are better.
Didn't like the taste
Didn't like the taste, not enough peppermint
Didn't really like the aftertaste it left in my mouth.
didnt really like the taste
Didn't really like the taste
Didnt score price high because it did not state what this is
didn't taste as good as Colgate
Different needs in my household means different types of toothpaste!
Does Oral b have a sensitive toothpaste? I’d like to try that
Don’t buy toothpaste with SLFs in it
Don’t like the screw cap. Flip lid is more convenient
dont know that it's better than other brands, but happy to throw in the mix of what I do get
Don't love the taste but will keep using and hope to see effects
Don't mind the toothpaste but don't like the screw top lid.
don't usually like a full paste toothpaste(like some gel) but this was pleasantt
Easy to use
ended up giving the rest of my tube to my Mum as that is the one she uses all the time and loves it
Enjoyed the lingering fresh taste in mouth after use
Enjoyed the taste and freshness. Leaves your mouth feeling clean. Will be intetesting to see/feel the venefits after prolonged use.
Enjoyed this product as well
Environmental matters are important to me. This toothpaste does not 100% source palm oil from a sustainable source.
Everyone in our family loved this toothpaste. We have decided to change to this brand. It leaves a lovely after taste.
everyone in the household loved it and said they would rather have it than the colgate
Fantastic minty taste! Haven’t noticed the whitening yet but think I need to use for longer. So far, a nice clean though.
Fantastic product, have since bought again
First time trying this product and had a great experience.
Flavour is a huge factor. Our toothpaste comes from the USA because of that
Flavour is mild which is good.
Flavour was OK, can't tell if it was effective or not. Pretty bad looking at all of the ingredients in there! Main issue was that it felt too foamy.
Flavour/taste is probably the most important factor in buying toothpaste
For me it comes down to price.
For some reason I have not really taken too much notice of this toothpaste before now. I like the flavor.
For toothpaste we prefer the natural or baking sofa types. We do use oral b toothbrushes though!
Found it really good and would consider it in the future
Found this product appealing
Found this to be highly effective. Whole family like it and we will use from now on.
Found this to have a nice taste, and seeing benefits from using this toothpaste
Found this toothpaste to be really good, the only complaint is that I’d prefer a flip top lid as my 10 year old kept leaving the lid off!
Fresh tasting
Generally which ever one is on special
Good but left a funny after taste like you had been swilling listerine. They have to fix that.
Good feel in the mouth after use
Good flavor great clean. Bit gritty I like that
Good flavour, can be hit or miss with whitening pastes
Good flavour, could have a flip lid.
Good product
Good product - strong taste
Good product, the flavour was not too strong
Good sized tube!! Tast is good to
Good toothpaste
Good toothpaste - never tried Oral b toothpastes before
Good toothpaste and good packaging, good to be able to stand on its end
good toothpaste and the whole family liked it which saves buying multiple brands
Grainy texture but love the taste
Great flavour - probably our most important consideration when buying
Great flavour and made my teeth feel really clean
Great flavour and no weird aftertaste you get with a lot of teeth whitening toothpastes.
Great flavour!
Great flavour, felt nice in my mouth. I use a sensitive toothpaste so the disadvantage with this one was the lack of coverage for that issue. My husband tried it a d like the fresh feeling it left in his mouth long after brushing.
Great flavour. Too strong for the kids but great for adults.
great fresh feeling after brushing
Great fresh taste.. mouth feels like it has had a complete clean...
Great passer and nice taste
Great paste and really works to get whiter teet
Great price for a proven, reliable brand.
Great product
Great product - taste is really good
Great product and nice flavour
Great product for so many reasons. Hubby especially loves it. Proven brand and it works!
Great product will certainly buy in the future
Great stuff - loved it and I think it really helped with a whiter look to me teeth
Great taste & happy with this product
Great taste and good pack size
Great taste and it seems to work well.
Great taste and leaves your breath fresh
Great taste and likes by all the family
Great taste and texture
Great taste and texture good results
Great taste and ticks all the boxes when it comes to protecting the teeth
great taste even boyfriend's kids enjoyed it
Great taste too
Great taste. Loved this toothpaste!
Great tasting and made my teeth feel better.
Great toothpaste
Great toothpaste - in that it replenishes & protects enamel ... BUT ... I really need protection for my sensitive teeth.
Great toothpaste and has a good price as well. Will definately purchase when on special.
Great toothpaste but I kept dropping the cap.
Great toothpaste it was had a fresh flavour and my teeth felt very clean. I will buy this in the future
great toothpaste works well. tastes great.
Great toothpaste!
Great toothpaste, tastes okay, didn't see any immediate results as such just felt like clean teeth
Great toothpaste. Our favourite now
Great!
Had just bought another brand and this was as good
Happy to use again. I will purchase this now I have tried it
Happy with this product will buy again
Has quite a nice after-taste
Hated it but having a flip top lid. With teenagers in the house who never put the lid on this annoyed me!
Have been using the eco store brand but all the family liked this very much
Have been using this product now for a long time and love it
Have purchased more, that's my Toothpaste of choice now. Thanks
Have used similar products before. Probably the biggest factor to whether I would purchase this item would be price.
Hi I brush my teeth everytime I eat because I have invisalign braves amd your toothpaste made them whiter :-)
Hope it will whiten my teeth
Hoping this toothpaste helps my weaken teeth. So far so good
Hubby loved it so will buy again
Husband liked it but we still prefer our current brand. Seemed to have a bit of a baking soda taste to me
I actually preferred over the sensoyne we usually use at it felt it cleaned bettet.
I already have been using this toothpaste and find it works amazing. Will continue to purchase.
I also like toothpaste that stands upright on the shelf, like some hard-plastic-cased toothpastes.
I am a convert, i like the texture, mouth feel and whitening properties of this toothpaste over my usual whitening toothpaste. Thanks.
I am a creature of habit when it comes to toothpaste - always buy Colgate tartar control whitening - but having tried this one then I realie there is an alternative as everyone enjoyed this one too
I am a dentist - i recommend Fluoride containing toothpaste to all my patients. This is a good product
I am going to purchase this again as my daughter gets her braces off in a month or two and this will be ideal for her. Also recommended by the dentist.
I am not a blieverin whitening toothpaste. It is not meant to be good for your teeth
I am not able to use fluoride containing toothpastes due to a health condition, so my husband will only be using this product. I am not comfortable having my teen using the ingredients either. Will not purchase.
I buy colgate total because I really like the feel of cleanliness it gives you. I found the sample a bit sweet and didn't notice any whitening benefits
I buy colgate whitening because the packaging is easier to use. I hate tubes of toothpaste - so messy!
I buy the charcoal toothpast
I buy this product for myself all the time. Love the taste and the results
i buy toothpast with zero sugar added and what's on special
I buy toothpaste for sensitive teeth
I buy toothpaste in the pump containers as they are less messy and last a lot longer than in a tube. I wish the pump containers were not so expensive
I buy what’s on special between several brands, oral b is one of them
I can’t use whitening toothpaste so this product wasn’t relevant for me.
I can't using whitening toothpaste as I have an implant
I could not find it in my local Pac n Save, so I will be looking out for it next time I go elsewhere.
I didn’t find it whitened my teeth but maybe I didn’t use it long enough - I have a couple of favourite toothpastes that I use all the time but would consider buying this in the future
I didn’t find the toothpaste left my mouth feeling as fresh as other toothpastes
I didn’t like that it had a screw top. Far prefer a flip
I didn’t like the flavour
I didn’t like the taste it left in my mouth
I didn’t like the texture or flavour of this toothpaste my mouth didn’t feel fresh
I didn't even know Oral B did tothpaste prior to this sample. We have Oral B electric toothbrushes, so it makes sense. Nice product, try a Combo next time with both toothbrush, tooth brush heads and the toothpaste!
I didn't like how the lid comes off
I didn't like the cap, having to unscrew and put down rather than flip top
I didn't like the flavour
I didn't like the screw cap. Messy and awkward
I didn't like the screw in top
I didn't like the taste or feeling on my teeth but other family members really likes it
I didn't like the taste very much, would prefer to stick with my Colgate brand
I didn't notice anything special about this toothpaste. It didn't make my teeth feel especially clean and I didn't like the flavour
I didn't real feel that it made much of a difference to my teeth and would probably stay with my usual brands
I didn't see a lot of change in the time I trialled the toothpaste, however will persevere and see how it goes. I drink a lot of coffee so do have a bit of discolouration on my teeth.
I dislike the screw lid. sounds lazy but i like a flip top lid much more.
I do like this product however I prefer my toothpaste to have an attached lid for ease of use, not fiddling around with caps.
I don’t buy whitening toothpaste as it is not recommended by my dentist.
I don’t think whitening toothpaste actually works
I don't like the screw cap - much prefer a "flip" lid
I don't like to use toothpastes with SLS's in them or fluride
I don't like whitening toothpaste but am interested in other preventative measures as part of the purpose of the toothpaste.
I don't really trust what they promise- I've never seen a difference from toothpaste brands on shelf with whitening etc.
I enjoy the clean teeth feeling after using this product. Loved the taste too. Thought it would be easier if it had a flip-top lid though
I enjoyed the smoothness of this toothpaste, it was nice to use. I will purchase it for other adults in the house in future but I need a toothpaste that provides better repair than this
I feel that while the product claims are impressive, my teeth and mouth still feels cleaner after using Colgate Ultimate Total.
I feel these types of products are just trying to convince people to spend more monet
I feel this product could do with a stronger mint flavour. Leaves teeth feeling a little gritty.
I felt my teeth were less white after using this product than with my usual products.
I find oral b great for sensativity and taste
I find Oral-B to be a very trusted brand in the tooth category, possibly something to do with the 'dentists recommend' line I think i've heard somewhere.
I find the whitening tooth pastes make my teeth clean and white but also weakened, the foam is much less so it also feels like the "cleaning" disappears too fast. Tastes nice though.
I found it palatable and didn't make me thirsty after brushing like some of the other brands we buy
I found my teeth did not feel clean
I found the flavour really mild, it could be marketed as having a mild flavour for family and kids that dont like the strong toothpastes.
I found the screw top annoying. I like a flip top - much easier.
I found the toothpaste paste too sweet. The screw cap was not as convenient as a fliptop
I found this didnt whiten my teeth and well as my other natural toothpaste. Also not minty enough
I found this made my teeth squeak when brushing
I found this pretty amazing fresh breath and my teeth felt really clean
I found this product great to use. I took it to the beach and used it there. I will use it at the beach from now on and I am very likely to buy it again.
I generally buy thr cheapest toothpaste that suits my requirements at the time
I get my information from my dentist but I did like the product teeth felt clean
I had just finished using an oral n whitening toothpaste so was very happy to get this and love the fact that it's not to strong in flavor
I had not seen this product until the black box came and then I noticed it on special in the supermarket so bought 2 more
I hadn't seen this before as we always buy the Colgate whitening toothpaste but think I'll swap in future as preferred the Oral-B.
I have braces at the moment so a nice fresh taste and clean teeth are important and this toothpaste did deliver left my teeth feeling extra clean I liked this toothpaste very much
I have braces so am not using any whitening toothpastes at the moment.
I have gum issues - have followed what the dentist recommended for me
I have never before used an Oral B product. This product was fantastic - left my teeth feeling sparkly clean for hours!
I have never tried OralB toothpaste and found it great! Thanks for the opportunity to try it
I have no issues with this toothpaste at all. The taste is good. The only reason why I won't buy in the future is that I go with what my dentist recommends is best for me personally.
I have not yet seen the benefits of the 'whitening' side of this tooth paste. Perhaps it takes a bit longer. Not too bad though, not super strong either... so over super strong toothpastes!
I have purchased this before and like it. I doesn't have a nasty aftertaste and has a pleasant flavour.
I have used oral b before but pak n save Thames dont stock it anymore
I have very little enamel but as far as I know it is not something that can be "replenished" so I have some doubts as to that claim. I am quite a cynical consumer and doubt a lot of advertising claims. However, it tastes good, I don't have sore/sensitive teeth and I will be interested as to whether or not it makes a difference to the colour. If it does I will definitely purchase this product. I prefer the taste to sensodyne toothpaste and my teeth feel cleaner, sometimes with sensodyne I have to brust twice in a row.
I haven't seen the cost of this product yet but will be comparing to see if it's cheaper than the colgate whitening one we've been using
i just wish it had a fresher taste as i don't feel it freshens my breath enough
I like a strong minty toothpaste, which this didn't seem to be at first, but has a really nice after taste that leaves your mouth feeling fresh. My husband commented on how nice it was too, which was really unusual so it has become the new toothpaste of choice for us.
I like oral b brands in general. Would buy it again.
i like Oral B Partner likes Colgate
I like that it cleans and protects but is also a whitening toothpaste
I like the benefits mentioned in this toothpaste. It had a very mild flavour, almost too mild but otherwise I liked it and if it protects better than Colgate total then I'd prefer to buy this toothpaste.
I like the brand i use now. Redseal
I like the flavour - it was nice
I like the flavour but I think I still prefer Macleans
I like the flavour too
I like the mild mint flavor. And it makes my teeth look and feel super clean.
I like the sensitive teeth variety of this brand
I like the taste
I like the taste better than my current toothpaste
I like the taste of this tooth paste, haven’t quite seen any change in my teeth but I’ll keep using it and buy more. I have teeth issues so I will give this product a go.
I like the taste of this toothpaste
I like this toothpaste. I like the taste and I like how it makes my teeth feel.
I like using natural products on/in my body
I like what it says it does, but I didn't like the flavour as much as Colgate. Also the screw top makes it not as quick to use.
I liked how clean my teeth felt and how the feeling lasted over a long period of time.
I liked it but I am not into whitening toothpastes
I liked it, but I prefer my brand
I liked the after feel that it leaves in your mouth
I liked the after taste not too minty and seemed taste seemed to last longer
I liked the big lid but it was a little inconvenient when in a hurry to screw it back on.
I liked the flavour and foamyness
I liked the flavour and I like the knowledge that I am protecting my teeth
I liked the flavour and texture
I liked the flavour but am not sure it's made a difference to the colour of my teeth - perhaps I need to use it for a longer period to see better results
I liked the flavour of this toothpaste (not too strong)
I liked the flavour, but don’t need all the extra ingredients or functions. Just want to clean my teeth...
I liked the fresh breath feeling this toothpaste gives
I liked the little foil lid on the tube..another layer of protection prior to opening! But the flavour was lacking! I like the feeling of minty fresh breath after brushing and with this I felt very little difference in my mouth or breath pre and post brushing
I liked the mild flavour of this, although I think my partners prefers the stronger flavour of Colgate
I liked the product whisky brushing and the clean feel of my teeth.But wasn’t keen in the after taste
I liked the smooth texture and quickly got used to the milder flavour (compared to Colgate Total).
I liked the sound of this product because I’ve found other whitening toothpastes hard on my gums. Sadly this one was too. I do t have particularly use isite teeth or gums usually.
I liked the taste
I liked the taste and how my teeth felt after brushing. Flavour lasted as well which I really like
I liked the taste but use toothpaste for sensitive teeth
I liked the taste of it but I don't like the removable lid. I prefer the flip top lids so o don't end up chasing it across the bathroom when it gets knocked off the vanity by the kids
I liked the taste of this toothpaste
I liked the taste so will continue to use it.
I liked the toothpaste as it wasnt as abrasive as other toothpastes and the taste was fine. But i wouldnt buy it just for the whitening effect as not sure yet if it works or is really needed.
I liked the toothpaste but it leaves a bit of an aftertaste in your mouth which was unpleasant
I liked this product
I liked this tooth paste. It tasted nice and felt like it did a good job of cleaning my teeth.
I liked this toothpaste and would consider buying again, but my current brand (sensodyne) offers whitening AND sensitivity which are my two biggest concerns.
I liked this toothpaste but would have preferred a stronger flavour. Loved the screw on top.
I love it and currently use it
I love my current whitening toothpaste, however the kids liked this one. My issue was with the lid not being a flip type lid. After a few weeks of use, trying to get the lid off has weakened the tube itself, so it is nearly splitting. This doesn't happen with a flip lid.
I love Oral B Toothpaste and always have. Strong flavour leaves your mouth feeling clean. The rest of the family don't love it, they find Colgate a softer flavour but I think this feels more clean. I love that the toothpastes are white and not lurid blue like other brands. Will definitely buy this again but also other Oral B toothpastes.
I love OralB toothpaste. It cleans and whitens my teeth. It is a little harsh on the inside of my mouth, but I still use the product 3 times a day.
I love the colgate toothpaste you sent me in the very first Black Box i relieved
I love the idea of the claims but have tried to move to a natural toothpaste. I didn’t like the taste much
I love the mouth feel after brushing.
I love the toothpaste but also need to buy a special Colgate one with high flouride for my child with braces.
I love this product and will always buy this brand nink now. A kids option would be great. Not to spicy or burnies my kids suggest
I love this tooth paste. It had a nice soft mint flavour.
i love this toothpaste and now purchase it regularly
I loved how clean my teeth feel after using this toothpaste.
I loved it so much its now my usual brand
I loved the feel of this toothpaste - would consider changing if I see it in the supermarket!
I loved this product, as it kept my breath fresh for ages! I have just purchased another pack today from new world
I loved this so much I am changing brands!
I loved this toothpaste. I have always been a colgate person until trying Oral B in the black box. I had never even looked on the shelf at it. I am now converted!
I may have seen this before, but haven't taken any notice of it. However, now that I've tried it I would seriously consider buying it again. It is not as natural as I would normally buy but I am tempted by it being a whitening toothpaste. That's something I've wanted to try, but haven't. But mostly I really liked the mild unobtrusive flavour. I don't like really minty toothpastes and this was a pleasant surprise. I also liked the tube - very easy to use.
I never trust the "scinetifically prooven" bit. whsih I could but it seams anything can be "scientifically proven" with enough $
I only ever buy Colgate
I only use flouride free toothpaste
I only use natural toothpaste but my husband likes this and is using it.
I only use Oral-B - has all the attributes I am looking for in a toothpaste. Have had no issues with it whatsoever. Nice flavour too!
I personally haven’t found a whitening toothpaste that works. I will continue using this sample, but this short time was not enough time to notice a change in my teeth colouring
I prefer a more natural brand
I prefer a whitening paste with sensitivity aspect
I prefer mint flavour
I prefer more natural toothpastes without fluoride
I prefer sensitive toothpastes
I prefer the more natural toothpaste (Ecostore)
I prefer the taste and texture of colgate. This toothpaste is oddly smooth
I prefer to use no flouride or SLS
I preferred my Colgate but after using it for a while I now prefer oral b.
I purchase Colgate for its stand up hard pump tube
I purchase the tube toothpastes as the kids make less of a mess with this. The oral b was ok and the kids use it. Will investigate the damaged enamel claim. That sounds good for our family.
I question the "recyclable packaging " statement as the box would be the only thing my local recyclers would look at or accept
I really didn’t like the texture of this and left my teeth feeling gritty. Mounts didn’t feel minty fresh after brushing.
I really didn't liekt he aftertaste of this toothpaste. No one in the family wants to use it.
I really have stuck with the same brand = the choices just seem so vast. This paste has excellent benefits all in one!
I really like the toothpaste, I prefer it to Sensodyne which is what I usually use. The lid is a pain though, would be better with a flip top lid as the paste keeps getting on the vanity as no-one puts the lid back on except me! My kids prefer this to their normal Colgate Total.
I really like this product. I always use their toothbrushes too
I really liked that his wasn’t overwhelming in flavour. Enjoying using it as often toothpaste is a bit overpowering
I really liked the clean fresh feel from Oral-B Pro Health Toothpaste.
I really liked the flavor of this toothpaste
I really liked the flavour and thought my breath was fresher for longer
I really liked the flavour of this toothpaste
i really liked this
i really liked this product and teeth felt so clean afterwards - great product
I really liked this toothpaste as it was not too strong - some whitening toothpastes make my tongue feel burnt.
I really liked this toothpaste. It wasn't too minty.
I really liked this toothpaste. Cleaned well taste was good.
I really liked this toothpaste. Nice taste, and didn’t leave a lingering chalky feel or taste. I’ll definitely continue buying this.
I really loved this product. I had not tried this brand before but am so happy it was included in the black box as i will purchase it going forward
I received this product in a Black Box previously and have continued to buy this product ever since
i spend a lot of money at the dentist so i go with what they tell me to use, as they are the experts as to what will suit me and my family
I still just love my current brand (Colgate Total)... have used for years and it just has a sustained performance I haven't found in any other brand.
I still like Colgate but it was good to have a try of Oral B
i think i need more time to see if keeps my teeth white but its a nice texture and my teeth feel clean after using it
I think i reacted to it, it made my teeth very sensitive. I will not purchase becasue of this!
I thought it had a baking soda taste to it.
i thought this was 'okay' but preferred the taste of Mcleans which i usually use. But my husband and one of my kids who were willing to try it really liked it and much prefers it to the colgate he usually uses. I will try and get the other kids to give it a go when their current stuff runs out (needs must appraoch) and see if they would be willing to change too.
I trust the brand
I try to buy organic natural products like Earthwise or Grin so this would not fit into my preference brand
I use a high fluoride toothpaste from my dentist so I don't really choose. I liked the flavour of this Oral-B toothpaste.
I use a protect and repair toothpaste. Did not like the taste of this one
I use a sensitine toothpaste
I use an Oral B electric toothbrush which I like and I did like the toothpaste so will definately use it in the future
I use charcoal based toothpastes for whitening impact
I use Colgate Neutraflor 5000 for the high flouride content as I have a high rate of caries.
I use it from 4 years
I use Maclean’s protect on my dentists recommendation. I was told that toothpaste that whitens your teeth also damaged the enamel so have always stayed away from these products.
I use Oral-B toothpaste however this 'recipe' I'm not enjoying as I find it too gritty on my teeth and it feels like that it is making them more sensitive. I will return to my usual Oral-B variety "Deep Clean"
I use the Colgate whitening toothpaste usually. I will compare prices and if Oral-B is competitive I will give them a try beyond my free tube.
I use whitening toothpaster all the time. I love the strong flavour. This brand appeals as it is more than just whitening
I usually buy Colgate Total and have been recommended that by dentists. But I'm finding Oral B whitening nice to use, it takes good and the kids like it. I can not see any obvious whitening to my teeth but I have only been using if for 2-3 weeks so I will finish the tube before I make a judgment on that. It makes my teeth feel clean and I love that it replenishes weakened enamel. Will keep trying it. Would be happy to buy on next supermarket shopping trip.
I usually buy what's on offer when we need toothpaste
I usually by Colgate Optic White but I preferred the flavour of the Oral-B Whitening.
I usually purchase sensitive toothpaste but I found the flavor of this one not to my liking so much.
I usually use a Colgate whitening toothpaste but find it quite harsh. This product felt less abrasive and had a good taste. Would buy in the future.
I very fussy , hate toothpaste but have to use it. I dnt like strong mint favor. I use a mild colgate
I was impressed with this toothpaste as nice flavour and not grainy
I was impressed;as I have very sensitive teeth I was nervous to change brands, but the results were great.
I was looking for a whitening tooth paste and had just started to research. I am pleased to try this toothpaste and i hope to see good results
I was not able to use this as I have sensitive teeth. My husband tried it instead
I was using an Oral-B whittening toothpaste but it was quite gritty, so I will be changing to this one.
I wasn’t sure if the texture at first but once got used to it it feels good!
I wasn't much of a fan of this particular one, I didn't get the minty breath I get from other toothpastes so I felt my teeth wasn't clean.
I will buy this again if the price is not too extreme
I will defiantly buy this toothpaste in the future, my teeth felt so refreshed
I will definitely look out for this in supermarket next time
I will need to find out if Oral B have toothpaste for sensitive teeth
I would be hard pushed to change my Toothpaste Brand!
I would buy it, but my dentist has prescribed a specific paste
I would buy this again, I like to change my toothpaste from time to time
I would buy this for myself and my husband
I would consider purchasing Oral-B but do prefer natural ingredients
I wouldn't mind trying alternate flavours of this product as it was quite subtle. However, this wouldn't stop me from buying it in the future.
I’d buy this if it was a similar price to my usual brands.
I’d like it better if it had a stronger mint/ refreshing flavour
I’m not a fan of whitening products, it kind of freaks me out so I just buy standard product
I’m not sure how I’ve not ever seen this brand before. We all have Oral B toothbrushes in our family so not sure how I haven’t tried this before.
I’m not sure my teeth are whiter but I enjoyed the texture and feel of this toothpaste.
I’ve only ever bought the toothbrush. This is very nice. Not too strong in flavour fragrance is nice and felt nice on my teeth when I run my tongue over it. Very impressed. Will buy
I'd definitely purchase again
I'd love it if it was slightly more minty
I'd never tried a specialist toothpaste before but this one was OK - tasted good and I like it has additional benefits
Ididn't notice any whitening, maybe over a longer period. I like a more pepperminty flavour as it makes my mouth feel fresher.
If I didn't need something specific for sensitive teeth I would consider using
If it is better thsn colgate total I am happy to keep using it.
If the price is competitive I will buy it again. I don't tend to have problems with my teeth so would not change unless the price was right
If this product provides better protection for our teeth I would swap to Oral-B as it was a nice product to use. I am going to do more research and if it is better than colgate I would swap for our family.
I'm all in favour of changing to Oral B,when your in your 60s you want to look after what teeth you have. I would buy it but I also need to weigh up how much it's going to cost. On my next grocery shop I'm going to do a comparison,if it isn't alot more expensive I'm happy to change brands.
I'm always buying tooth whitening toothpaste, but I am concerned that it will do more harm than good. Really like that this tooth paste restores as well.
I'm impressed by the benefits of this toothpaste, I wasn't aware of them previously
I'm really happy with it and liked the information I've seen about it.
Impressed by this. Tastes great.
In my home the #1 factor for purchase is ingredients, then flavor, then function followed by price. If the kids won't use it we have a problem. This product passed
insipid taste
interested in high flouride
Is quite sweet, my kids might even like it
It could be another option for toothpaste
It depends on price
It felt more natural and fresh than colgate. Teeth feel cleaner
It felt quite thick and pastie didn't like the feeling sorry
It had a funny aftertaste. Almost as if it had a manmade sweetener in it?
it had a nice taste and I like the extra benefits/ features
It had a nice taste.
it has a subtle flavour. not too overpowering but still feels fresh and clean.
It is a good toothpaste but I prefer a gel type.
It is another good product on the market and I would buy it if my preferred brand was not available. I would recommend it as a product to try.
It just depends on the price
It makes my teeth feel nice. Perhaps a stronger flavour as breath doesn’t stay fresh for long after brushing.
it reminded me of baking soda toothpaste but with a nicer taste
it tastes good but I would like to use it for a while to see
It tastes great and made my teeth feel clean
It was a great product, thank you
It was fine but I like what we use better
It was good . I have braces at the moment so when I get them off it 6 months time I will use all the time .
it was good will try again, slightly baking soda ish taste...more minty be better!
It was great for my sensitive teeth!
it was ok, but didnt taste as minty fresh as my other brands. it was a very mild flavour so good for someone who may not like the strong mint taste like I do
It was OK, insufficient use to comment on the whitening claims.
It was pleasent to use
It was really nice, but not as refreshing as my usual toothpaste.
It will be my second favourite brand
It works
It works and totally mouth fresh
It would be great to have more tooth pastes options that do not contain mint
It would be hard to change as I really like the one I use at the moment
It’s awesome it has really helped my daughters teeth 🦷
It’s flavour is. I eat I’ve tried for a whike
It’s nice seems to do a good job I have enamel issues so am interested in how effective this will be. It has better taste than this awful usually toothpastes with their over powering minty taste. Which we usually buy because it’s cheaper..but when it ’s on special I do buy the sensitive toothpastes
It’s really made a difference
It's great but I do need a sensitive teeth formula
Its hard to find a good toothpaste that the kids will like - they said this one was ok. They werent complaining about it so i will take that as a win.
It's tasty and easy to use. And it targets a number of common issues.
I've been advised by my dentist to not use whitening toothpaste as it will weaken my teeth so I did not try this product. I would have been very interested to try another product
I've been looking for a new brand, this works- will buy.
I've been using this. I have weak enamel on my teeth. They feel stronger since using this
Ive tried teeth whitening tooth paste before and this is by far the nicest tasting one ive ever tried. I stopped buying teeth whitening products because they taste disgusting but this one tastes great
Ive tried this a few time and really like it. We will likely stick with Oral B thanks to black box samples and as its recommended by out dentist
Just didn't feel 'as clean'
Just not a natural product - we are trying to be as safe as possible for our children and ourselves.
Kids really liked the flavour
Leaves a great feel to the mouth
leaves teeth feeling nice and clean
Left a pleasant taste and clean feel after using
Left a weird gritty crystal feeling on my teeth
Left my mouth feeling fresh
left with a fresh mouth
Like it
Like oral b
like the enamel protect PLUS whitening, if price diff isnt huge will definitely buy
Like the foam produced. Better than Colgate. Taste is good.
Like the packaging as stands up on vanity which is important to us. Didn't feel dissolve as well as current brand as found spitting out lumps.
Like the packaging. I prefer a stronger taste.
Like the taste
Like the taste and benefits
Like the taste and benefits.
Like the taste of Colgate better. But would still consider buying oral-B if the price was good
like the taste of this tooth paste.
Like the whitening aspects but also that the flavour is not too strong
Like the whitening effect as well of all the other advantages
like this toothpaste taste and performance
Liked how nice and clean it made my teeth feel
Liked it but won’t purchase as my husband is a dentist and oral b no longer supply dental surgeries
Liked it, I prefer a flip top lid though
Liked the fresh mint flavour and not too foamy.
Liked the product. Would prefer with a flip top lid rather than screw off lid
Liked the taste as not too minty, but would prefer it to also help with tooth sensitivity
Liked the taste did what it said whitening was great
Liked this a lot and would buy again
Liked this and will probably keep using it
Liked this would buy again
Liked this, but screw top a pain. Would buy this regularly if it was the flip top type lid rather than screw top
Long ime user of colgate optic white. My teeth didnt get whiter using oral b
Looking for something to replace my Colgate total which has ingredients I am unhappy with in it.
Looking forward to the results by the end of the generous tube
Love it
Love it! Whitened my teeth and mouth feels fresh for ages.
Love Love this new product
Love oral B. We use it all the time in our house
Love Oral-B and won't use anything else. :-)
Love Oral-B products - often superior to other brands
Love Oral-B thank you
Love that it protects your enamel more than normal colgate total which is the one I usually buy...switching to this
Love the flavour
Love the flavour and whitening!! Have brought the Luxe one too and love it
Love the flavour of this and the way it makes my teeth feel.
Love the flavour...the only thing I would like to see is a lid you can flip open rather than to screw off so you can use one hand. Kids and husband never put the lid back on!
Love the fragrance and reasonable price of oral b toothpaste provided in the local supermarket will continue to support the product
Love the fresh flavour
Love the fresh taste and feel after using it
love the idea of the treatment for your teeth this toothpaste can do
love the smooth texture.
love the taste
Love the taste
Love the taste and it seems effective
Love the taste but the lid is not attached which is annoying plus there is a foil cap under the plastic one which I think is unessessary.
Love the taste love the feel in my mouth
Love this product ticks all the boxes
LOVE this product. Had never tried before, this sample is great. Would happily buy in future for the whitening purpose!
Love this toothpaste great for my teeth
Love to see it in a firm upright tube
Loved flavour and teeth felt really clean. Waiting still to see if whitening actually works. Price not too bad so happy to change from Colgate
Loved it
loved it - a great taste and great size
Loved it 😊the taste was lovely😆
loved it!
loved it, but would of liked a pop up lid, annoying to have to undo it and do it up again
Loved that it didn't hurt my sensitive teeth
Loved the flavour as well
Loved the flavour of Oral-B Pro Health will be changing to this product
Loved the fresh taste / breath that I had after I finished brushing my teeth.
Loved the freshness of this toothpaste, would definitely buy it again
Loved the performance but not the flavour or residue flavour it left
Loved the taste and feeling whilst brushing.
loved the taste and not too gritty after taste .
Loved the taste and performance of the toothpaste but suffered from severe sensitivity after using it for a couple of weeks so had to stop.
Loved the taste and texture. Cleaned my teeth very well
Loved the taste and that it wasnt too hot in the mouth for my girls also
Loved the taste of this tooth paste as well
Loved the taste of this, I am very likely to change to this product
loved the taste.
Loved the taste. We only use whitening toothpaste so it ticked our boxes. Loved that it strengthens enamel and protects the outside from acids while also providing the whitening aspect. Felt like it had that added extra!
Loved the taste/flavour and lack of negative impact with regards to my sensitivity.
Loved the toothpaste. Need to check with my dentist if it ticks all the boxes for what I need. If so will buy again
Loved the whitening aspect. It felt like it was actually making a difference. Will be buying again!
Loved the zing of freshness this toothpaste gave. Seems to keep my breath fresher than Colgate total. Will definitely buy in the future
Loved this and will definitely buy
Loved this it was almost as good as Crest!!
Loved this my teeth loved this too!
Loved this product and will certainly be purchasing it again
Loved this product....felt awesome right from get go....nice white teeth
Loved this toothpaste and how fresh my mouth felt afterwards.
Loved this toothpaste, seemed better than my current Colgate whitening toothpaste
Loved this, taste it perfect and not too strong
Loved this. Would be even better if it didn’t come in a box! Why does it even need a box? It’s in a tube!
Loved using this toothpaste. The taste was probably the best as it wasn't to 'hot' a peppermint. Would highly recommend
lovely flavour and good results
Lovely fresh feeling.
lovely fresh flavour, good results
Lovely product see results already
Lovely taste and hiden it the family cant use it just mum
loves that it protects the enamel on the outer layer of my teeth
Made my teeth feel clean and Fresh
Made my teeth feel so clean.
Main problem with this product was the lid prefer the flip top lid rather than screw too
Makes our teeth feel really clean
Makes your mouth feel fresh too and your teeth feel very clean
Maybe an illusion but I think it has whitened my teeth since receiving and 3 times a day brushing.g.
mouth was nice and fresh after use would defs purchase oral-b
Much prefer soft tube to the metallic ones used by other brands
My boys are happy to use this, will get for them
My children prefer Colgate flavour, but this may change.
My daughter and I use OralB, my son won't use it, bit he's fussy
My daughter doesn't like Colgate (which we all use) and was using a different brand. She prefers this to her current brand so we will continue to purchase this for her. I didn't like the flavour so will stay with my Colgate.
My daughter loved this toothpaste as she noticed it was whitening her teeth, my son liked it as well ( I have 6 crowns in the front so i gotthem to use it ) so will buy again
My daughter loves it. I use a sensitive toothpaste
My dentist recommends I use a sensitive toothpaste due to receding gums so I will go back to my regular rather then risk it! Otherwise this was a great tasting toothpaste. I might look out for a Oral B sensitive paste and try that in the future.
My exisitng toothpaste works well but I might by oral b occasionally
My family are really brand loyal when it comes to toothpaste and don't like the taste of anything other than Colgate. So it's fairly impossible for me to switch products!
My husband & I thought the flavour could be stronger
My husband already uses OralB products
My husband and I have both been trying it, we don’t find it whitening or fresh breath
My husband like smell, and flavor , so I will purchase it.
My husband liked this product but I prefer colgate
my husband used it as dentist said to - thanks
My mouth reacted to this (as it has done in the past) - a fine layer of skin peeled off in my mouth after using it.
My new favourite Toothpaste. First discovered in the Black Box.
My partner and I could not stand the taste, it was chemical tasting.
my partner really liked it, especially for the whitening
my son found this really good loved the taste and the way it made his teeth feel after brushing
my son loves this. We all use different toothpaste for different reasons!~
My son prefers to use this one over the one I usually buy!
My son switched us from colgate to oral-B products we wont go back
My teeth and gum look better after using it for 2 weeks, it's amazing :-)
My teeth are definitely whiter!
My teeth feel great
My teeth felt really clean after using this toothpaste and the flavour was good
My teeth health care is very important for me so I’m quite pedantic about what products I purchase
Need to buy family appropriate toothpaste preferably (ie kids under 10)
need to reduce plastic packagaing
Needs to have more of a mint flavour
Nice
Nice and kind to my whole mouth not just my teeth that felt amazing
Nice change to toothpaste options - family like it.
nice flavour
Nice flavour
Nice flavour and fresh tasting mouth.
Nice flavour and good clean
Nice flavour and good clean, everyone in house liked it
Nice flavour but gritty in the mouth
Nice flavour, but teeth get furry too quickly
Nice flavour, fresh but not overpowering
Nice flavour, not too strong - & made my teeth feel clean as. Really liked it.
Nice flavour, will continue to use to maximise benefits.
Nice flavour. I like the idea of the benefits of this toothpaste.
Nice flavour. Like the thought it'll remove the coffee and tea stains... hopefully. (Too early to tell)
Nice fresh taste and after taste
Nice pleasant flavour, works well, teeth feel clean.
Nice product
Nice product, fresh creamy texture, teeth felt well- cleaned. Couldn't tell if teeth were whiter. Prefer a more intense minty flavour to freshen mouth after cleaning. Teeth remained snsitive to chewy sweets. Currently use and prefer Crest 3D Whitening.
Nice product, nothing really different though
Nice product, thanks for the sample
Nice smell, easy to use, no funny after taste. Mild mint flavour. Would why again.
Nice subtle toothpaste and seems to be helping with whiteness
Nice suttle flavour.
Nice taste
nice taste
Nice taste and sparkle!
Nice taste in mouth, wld def use again. Thank you
Nice taste stays on yr breathe for sometime plus it really does do what it says it does
Nice taste, normally go for the natural toothpastes but didn't mind this one
Nice taste.
Nice tasting
Nice tasting but haven't used it long enough to tell if there is any difference to current brand.
nice tasting no after taste after brushing teeth.
Nice toothpaste
Nice toothpaste will need to use longer to see whitening benefits
Nice toothpaste. Refreshes mouth
No applicable to me - I use gel from the dentist
No artificial mint taste. As I drink 2 cups of coffee a day and 1 glass of red wine each evening I am interested in trying this toothpaste long term to see the effects. Definitely going to purchase in the future
No so keen on the taste.
Not a family based toothpaste but great for adults
Not cruelty free
Not keen on using a toothpaste which says 'do not swallow' on the packaging. Would not give it to the children to use and am not keen on having multiple toothpastes cluttering up the bathroom.
Not nice taste
not really my choice in toothpaste
Not sure about screw top
Not sure of price but really good toothpaste and tasted good.
Not totally convinced yet but will purchase again
Nothing against this toothpaste as the taste etc was great. I just prefer not to use a whitening toothpaste for my family
Nothing against this toothpaste, just prefer my usual one
nothing to definerate it from any other
On a par with Red Seal
Once again price /whats on sale
once agin - depends on price
One for sensitive teeth would be great please
Only if the price is good
Oral B - dentist recommends and as I have poor tooth enamel, this is the only one i use or will use.
oral B is expensive - they all do the same job. I would pay more for eco packaging though
Oral B is my preferred choice
Oral B is the toothpaste I normally buy when it on special as my dentist recommended it.
Oral b is very refreshing
Oral B products are expensive and don't work for my dental conditions
OralB seemed to do a good job, but I didnt like the taste, teenagers did - so MAY purchase in the future
Other toothpastes tend to make my lips crack so have used Amway for years this was good
Perfect toothpaste, thanks. converted this family :)
Perfer a product with natural ingredients
Personally I use a xylitol based natural toothpaste, but my husband loved this product! Great taste, feels better than Colgate total, not as sharp and has nice mouth feel afterwards.
Pleasant flavour
Pleasant mild flavour
Pleasant taste and definately whitens teeth
Pleasant taste and good results
Pleasant taste. Left teeth feeling nice and clean
Pleasant to use but not particularly distinguishable to other leading brands such as Colgate and Oral B. Would buy this under certain circumstances, ie. on promotion
prefer a more minty taste
Prefer Colgate product only because its in a compact bottle rather than a tube
Prefer Colgate products
Prefer flavour of existing toothpaste. That is a big determinant of what use as well as other factors above.
Prefer more natural based toothpaste
Prefer our usual toothpaste charcoal Colgate feels like it cleans better!
prefer the flavour of my usual product
Pretty bland. Did not stand out. preder to stick with current brands
Price is always my driver but I enjoyed the taste of this over say red seal
Price will always be an issue. And I haven't seen the "whitening" factor on this tbh.
Procter and Gamble also test on animals so aren't purchased for use in our home.
Product was ok, did not have a strong enough mint flavour. Whilst whitening is my number 1 concern a strong minty flavour is also important for a fresh breath.
Product was too gritty.
Quite like it. Will continue to use it for longer to see which I prefer.
Quite like this product, I would definitely use it.
Quite soft it made me look at where my current toothpaste is made Mexico v Germany lot of air miles for both
Really effective toothpaste, worth the extra money
Really enjoyed fresh flavour but my partner found the whitening action made the inside of mouth peel?! It didn't happen to me though
Really enjoyed this toothpaste as have seriously sensitive teeth
Really find it hard to like off the shelf toothpastes, hate the taste of mint and the chemical feeling left in my mouth (not to mention what is absorbed into the bloodstream). If Oral-B developed a natural flouride free toothpaste I'd be interested.
Really impressed with sample. Both husband and I liked. Decision to be made.
really like this toothpaste
Really liked the Colgate natures extracts from a previous campaign.
Really liked the flavour too
Really liked the taste, not too hot and powerful. Just the lid was a little inconvenient having to unscrew the lid and then screw it back in again, would be better with a flip top lid like most of the other toothpastes I buy
Really liked the taste.
Really liked this one, nice flavour
really liked this product and will probably continue to purchase
Really liked this product, pleasant flavour and did the job.
Really liked this toothpaste and will be purchasing it in future, really nice texture, nice taste and great results, makes my mouth feel very fresh and clean.
Really liked this toothpaste, left the mouth fresh and feeling clean for way longer than other brands, haven’t seen any whitening affects yet
Really liked this toothpaste....clean, fresh feeling and great results
Really LOVED the flavour of this. Much nicer than Colgate
Really nice mint taste
Really noticed a difference with colour and feel of teeth. Great fresh taste too
Recyclable packaging and natural ingredients great
Same as all the other toothpaste on the market
Screw top was a pain and the packaging feels really flimsy
Seemed to make a difference to my teeth and I really liked the taste of it.
Seems to have brightened my teeth and feels fresh
So far I am happy with the results and like the mild flavour of the Oral B. Will continue to use this product.
So far so good
Sometimes use Oral B but really like this one
Sorry - the product was fine but we are going with more natural toothpastes for our family.
Sorry I didn't like the texture or flavour of this one
sorry toothpaste is right up there with laundry powder... it is all the same....what ever is on special goes in the trolley, and no one in the family notices what brand i buy from one week to the next
sorry use Amway toothpaste glister, will consider this brand in the future
sorry, have grown up with colgate so always buy this brand and they also do the recycling fundraiser with primary schools
Still need to try it for a bit longer to see if the colour of my teeth change - is suspect I need a bit more than toothpaste whitener. However if they improve will change from Colgate
Still not sure what flavour I prefer from the above 2
still using this but really liking it
Surprised at how good it is
Taste and sensation was great, don't need the whitening though
taste fine as far as toothpastes go and does the job (good clean mouth feel after)
Taste is a big decider, would have liked it to be mintier.
Taste is huge for me when buying toothpaste and I didn't like the taste of this product as much as the brand I normally buy so wouldn't buy again.
Taste is key to get kids to use
Taste is really important and feel of teeth afterwards - both of which were not as good as my normal toothpaste
Tasted good but I prefer to stick to Colgate
Tasted good..and did the job...needed more time to see any difference.
Tasted nice, left teeth feeling nicely cleaned, liked the idea that it whitened and strengthened :)
Tasted ok, hard to tell if it did whiten my teeth
Tastes good
tastes good and feels nice afterwards, not too minty
Tastes good too
Tastes good, seems to clean ok.
tastes really nice...mild not too strong minty taste ... and left the teeth feeling nice and clean ...extra bonus that it also whitens.and replenishes enamel
tastesgood
Teeth feel clean after brushing
Teeth feel clean mouth fresh
teeth feel very clean and fresh
Teeth felt clean after using no funny feeling. Nice taste too
Teeth felt cleaner on first brush. Will buy this brand from now on.
Teeth felt really clean and a good taste
Teeth felt really good after using. Initially didn’t like the texture of the paste but am used to it now
Terrible taste and texture. Very gritty
Tested on animals unfortunately
Thanks for letting me try it. However it is hard to see the effect in such a short term of time.
Thanks for the toothpaste this traveled with us overseas I like the screw top better than the flip tops used now
The "clean feel" of my teeth lasted long into the day. I did really like this product.
The aftertaste is a little weird but overall ok. My daughter really disliked the aftertaste and said it was bitter.
The cap is not user friendly
The clean taste doesn't last very long. I can't recall if I actually brushed my teeth
The family enjoyed this toothpaste
The flavour and perceived freshness of breath doesn’t last as long as other brands.
the flavour was good and I found it works better than sensodyne on my teeth. My mouth feels good when i have brushed with the oral B
the flavour was mild which I liked but I felt it didn't clean my teeth as well as my current toothpaste.
The flavour was spot on
The flavour was very refreshing, my teeth felt very clean afterwards. I prefer this to my current brand and I love the benefits it provides. Once our current toothpaste is finished I will be changing brands
The full size sample allows the whole family to try, thanks
The kids did not like the taste so I am unlikely to buy it again. The taste was fine for me but won't have two brands in the bathroom.
The lid is annoying...
the MOST important to me when choosing a toothpaste to purchase is the level or fluoride in it
The only reason I wouldn't buy this toothpaste is that the lid totally screws off - if it had a flip top cap I would buy it. Having a lid that screws off is a pain as you can't screw it back on with only on hand, whereas you can easily flip a flip top cap back on and put the toothpaste down while brushing your teeth!
The product was not minty enough for me ie; I didn’t feel the ‘fresh breath’ feeling after brushing my teeth compared to my normal toothpaste. I have used it for 2 weeks so far & haven’t noticed any change in the whiteness of my teeth
The product worked well and had a nice taste
The screw cap is a little annoying
The screw top is annoying prefer flip top. Didn’t notice any difference vs Colgate and no additional whitening
the taste and texture was horrible. wasnt pleasant at all
The taste was really pleasant and my teeth seem to be whiter with Oral-B. I’ve always used Colgate as recommended by my dentist but will now purchase this product as I’m really happy with it.
The taste was very pleasant and the paste was smooth
The texture is a little gritty but I feel like this helps with the cleaning process and it doesn’t foam up so much which makes brushing easier without alot of excess foam. It does a better job than most other brands I have used and I like that little goes a long way. I especially like that it has a big flat cap so that I can place it upright on the bathroom vanity.
the toothpaste was awesome
The toothpaste was OK, but I wasn't overly impressed with either the flavour or the screw top lid (too fiddly)
The warning "not to be used by children under 12" was too small to be effective and having children under 12 means I will not purchase this product.
the whole family loves Oral B
There was no clean fresh flavour after brushing teeth.
There was nothing spectacular about it that I would make a change for. Maybe if it was on special i would buy it.
There wasn't anything actually wrong with this toothpaste, it just felt quite 'different' to what I usually use, so felt 'wrong'.
This contains sodium laurel sulphate which I cannot use so my friend tried it and liked he flavour and how clean her teeth felt after brushing with it
This did not make me feel like I had brushed my teeth - no taste and gritty - will not purchase
This is a great toothpaste, most toothpastes make me vomit, this one didn't SO I will be buying it again.
This is a household staple in our house now. Even the kids insist on it
This is a staple toothpaste in our home
This is a very good product
This is great
This is great toothpaste . I love the flavour as not strong. I have changed the whole family to this brand...sold on this one.yahhh
This is my new toothpaste. I'd been with Colgate Whitening for years but the benefits of Oral-B Pro Health wins hands down.
This is my usual toothpaste
This is the best toothpaste for my needs.
This is the best toothpaste I have ever used. It makes my teeth feel as if I have been to the dentist for a clean
This is the only brand we use, great taste, use half the amount than other, teeth feel clean all day
This isn’t popular in my family. It is too sweet with the artificial sweeteners and sucralose
This isn't a bad toothpaste but my mouth didn't feel very fresh after using it
This one had a nice taste for this type of toothpaste-not too chalky tasting
This product has proven so far to be great, and is doing what it says it does.. definitely worth staying with
This product is awesome, it tastes great and does the job!
This product is brilliant. I will be changing to this as my regular brand
This product is good for my teeth as well as the other family members in the household
This product is great, and fine for our needs, but we tend to buy the same brand most of the time. I'd consider purchasing this brand if it was on special though.
This tasted a lot nicer than I expected.
This toothpaste does not have a strong enough taste so doesn’t leave mouth feeling fresh
This Toothpaste does not have a very appealing taste.
This toothpaste made my mouth feel dry, my teeth didn't stay feeling clean all day like they do with my usual toothpaste. No discernible difference in tooth colour.
This toothpaste made my teeth feel smoother for longer. Haven’t noticed much change in the colour of my teeth but liked the taste and would switch brands if the price is right.
This toothpaste suits my entire family's needs, some of us have sensitive teeth and we all like the whitening effect it has on your teeth.
This toothpaste was great to use on sensitive teeth
This toothpaste was ok, but without catering for sensitivity I cannot use it regularly.
This toothpaste was really good!
This tube of toothpast is too wide and the lid is removable, we prefer a narrower tube to fit in our stand and a flip lid for ease of use.
This was a nice toothpaste worth considering in the future
This was good, will buy again
This was lovely will swap
This was my favourite loved the flavour. I have an oral b electric tooth brush and my teeth just felt wonderfully clean.
This was really good. I prefer it to Colgate Total which is what I usually purchase.
This was surprisely pleasant and it works
To be honest - I use colgate sensitive toothpaste and I have much worn gums - I gave this a few tries but resulted in tender gums. However my flatmate loves it and says she will continue to use and purchase.
Too early to tell if it is working
Too many chemicals in the ingredients list
Too minty for my son. We don't need whitening toothpaste but would look at other variants.
Took a little while to get use to the taste. But we like it now. I would buy this again
Toothpaste for sensitivity is most important to me
Toothpaste for the whole family. We all used it and our teeth thanked us for it.
Toothpaste I already use with electric toothbrush
Toothpaste is one product where I don’t look for natural ingredients. As long as it makes my teeth feel clean and protected, I’m ok with any brand although I do like Colgate. I would buy Oral-B if the price was similar to Colgate.
Toothpaste was fantastic. Whitened my teeth well and was so smooth. Found the packaging a bit clinical though
Toothpaste with Sodium Laurel Sulphite in it gives my husband and son mouth ulcers so I cannot buy any toothpaste with it in it. Sensodyne is the only brand that does not use this ingredient so that is the toothpaste I buy.
Toothpastes that are ffective against tooth sensitivity are most important to me.
Trying to buy more natural toothpaste brands these days - ecostore / red seal
Unfortunately I don't like using products that contain sodium lauryl sulfate. I did try it and liked the clean feel like the read seal I use now but are concerned about the risk of cancer
unfortunately the flavour of toothpaste is quite particular
Use specific sensitive teeth toothpastes
Use the charcoal toothpaste at the moment. Love it. Was using sendodyne. Would use this but just prefer the charcoal product.
Used other products from Oral B, loved the taste and the feel of this toothpaste. Even my fussy kid loves this toothpaste
Very easy to use & protects outside of my teeth better than Colgate does. Definitely be using this from now on.
very effective for pain
Very good
Very impressed with this toothpaste
Very nice product to use.
Very nice, taste not too strong, smooth paste & not grainy
Very smooth toothpaste my teeth felt very cleani will continue to use it hopefully it will whiten my teeth
Very surprised as I only buy the same macleans toothpaste all the time, but will also buy this Oral-B one now as well.
Very trusted brand great to give it a try.
Was a good toothpaste. Would consider a swap on the future
Was better than anticipated. Haven't liked Oral-B when used in the past - tasted "funny". But this tube was actually ok
Was mild tasting and pleasant to use
Was nice.
Was presently suprised by the flavor. Often when I retu a new one I don't like the flavor
Was really happy with results
Was really surprised as used other whitening toothpastes and they have not tasted great. This was a fantastic product and something i would buy and use regularly for the whole family it was a hit. I also like how clean and smooth it made your teeth and mouth feel.
Was really surprised by this toothpaste. Have always just purchased the same and no reason why. Initially I wasn't a fan of the taste but the aftertaste was good and my teeth felt really clean. My partner thought the same.
Wasn't keen on the flavour or the foamyness of it but did clean ok!
We absolutely love this toothpaste and the flavour is great!!!
We all like this product, except we prefer a stronger breathfresh after taste of
we already buy this toothpaste and love it
We are liking this toothpaste we think the white glo whitens more but will see how it goes in the next couple of weeks so far so good.
we didn't really like it, it was only ok.
We don't use teeth whitening products after the advice from our dentist.
We have young children so for me a toothpaste that we can all use is ideal for our current situation
We liked the toothpaste as a family and our dentist/hygienist recommended the Oral-B products, which was good.
We liked this toothpaste
we liked this toothpaste, might become a family fav
we love oral B toothpaste. We converted from MacLeans a year ago on the recommendation of a friend and would never use anything else now
We love the Red Seal toothpastes and will continue to purchase them
we prefer toothpaste with a flip cap rather than screw off one
We really liked this product
We really liked this product . Would definitely try again . Nice clean . Really liked the flavour too
We really loved the toothpaste but not so sure about the whitening claims. We will definitely buy in future though - the taste was great and the packaging was so good - screwing on a cap is so much better than a flip top
We use a toothpaste for sensitive teeth
We use chemical free toothpaste
We use pearl drops but I would buy this if unavailable
We use sensitive and kids don’t need whiting so wouldn’t buy it sorry,
We use sensitive toothpaste
We usually use Colgate whitening however I preferred the minty freshness over the Colgate. Left a nice clean feeling
Whitening toothpaste has not proven to be good for teeth longterm so will not use
Whole family used this so it is a great find as the kids usually have to have a tube each as dont agree on the taste. This I already have bought again for the kids bathroom so there is one in each bathroom now
Why does toothpaste need to come in a box? Wasteful packaging. Be the 1st, get rid of the box.
Why the need for a separate lid part? So old school and messy!
Will continue to use this toothpaste
Will def be changing over to Oral-B toothpaste. I loved the taste and how well it cleaned my teeth.
Will definitely buy if it does help whiten teeth. Still need to use for longer to see the benefits
Wish it had a flip lid the screw top is fiddly
Worked well
worked well with a pleasant after taste
worked well, liked it - will buy if on special
Works well with my oral B electric toothbrush
Would buy if didn’t have the shiny cardboard non-biodegradable box
Would like a mire minty taste
Would like it even better if it had a flip lid. Husband leaves the top all over the place!
Would like to use this a bit longer to see how it performs and based on pricing I will continue to use it.
Would prefer a flip lid rather than a screw top one.
would prefer completely natural non commercial tp
Wow, small brown spots on my teeth have disappeared, this actually works